SEO & Google Ads Grant Consulting
NOBLE SEO isn’t just about helping your organization with its Google Ads grant performance marketing campaigns. It’s mission is to help you build a greater awareness for your nonprofit in a way that is sustainable for traditional search engines and AI algorithms to consistently support.
NOBLE SEO takes into consideration all things visual, digital, and systemic that are attached to, support, and are extensions of your organization’s online brand presence, and analyzes how this network of things should better dovetail and communicate with each other in a way that captures the attention of your beneficiaries and donors; i.e., your target audience.
This complex SEO network is comprised of mainly three things: creative, analytical, and technical elements.
Creative assets make up your content library and represent the face and personality of your nonprofit in advertising, social media, and communications. It is important to get the visual element right because it leaves an indelible first impression on your audience. The written communication like emails and web copy published in parallel to these visual elements helps build your organization’s brand profile and trust.
The analytical piece is the ability to read the proverbial tea leaves and data signals. That is, knowing what performance metrics are saying so you can steer the automobile one way or another on the SEO roadway.
Lastly, there is the technical element, which often seems to be the most overlooked element of an SEO strategy. This is the structural backbone of your organization’s website and how it stands up to and communicates with traditional search engines like Google and Microsoft and AI processes from ChatGPT, Claude, Perplexity, and Gemini.
This complex network needs direction and oversight just like members of a symphony need a conductor for their instruments to unify in harmony. Likewise, a seasoned SEO expert will have proficiency in all three areas to unify the SEO network so that it can cut through the noise of the internet and improve your organization’s online presence.
If you don’t have such a person, NOBLE SEO can help. We use best practices and take a take a holistic approach to search engine optimization and performance marketing that supports the health, vitality, and visibility of your organization’s digital presence. When elements of the SEO network come together in harmony, they will help accelerate your nonprofit’s online presence so people can find it.
NOBLE SEO is a nationwide consultancy based in Portland, Oregon founded by Brad Hackley that focusing on nonprofit organizations. Brad began servicing nonprofits in 2025 working as a pro bono consultant for Taproot Foundation.
Brad spent his career studying how consumers perceive and respond to mass media and has over 20 years collective experience working in SEO & performance marketing, media & entertainment, advertising, e-commerce, market research, data & analytics, along with business consulting and development.
Learn about SEO Audit, SEO Strategy & SEO Performance Services.